Must-Have Equipment for Small Businesses Creating In-House Content
Creating high-quality in-house content doesn’t require expensive gear. If your business is just starting out, here’s the essential equipment to help you get going:
Camera (or Smartphone): A DSLR or mirrorless camera is ideal, but a high-quality smartphone works great for local content creation.
Tripod or Stabilizer: Keep your shots stable with a basic tripod or gimbal, crucial for professional-looking videos.
External Microphone: Ensure high-quality sound by investing in a lapel or shotgun microphone.
Affordable Lighting Kits: Use ring lights or softboxes to enhance your video’s lighting for that studio-quality look.
Editing Software: Tools like Adobe Premiere Rush or iMovie are user-friendly options for small businesses handling their own editing.
These basics will set your business up for successful in-house video production and help establish your presence in Perth.
